Ryan McGinness has decided to throw the Artist Direct Party, which is part of a plan to remove auction houses from the selling process. The artist says he's "interested in revealing tricks and transparency." He might have gone too far in the revealing process, as he goes on to say: “I have, however, been disappointed in the sellers who have broken promises to me. The secondary market is populated by schmucks.”
Is he really looking cut out or just take over for the middleman?
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